One month after Spotify acquired Gimlet Media in February 2019, 75% of staff at Gimlet Media went public, signing union cards and seeking voluntary recognition. Moreover, they are asking for a fairer redistribution system, as smaller artists are disproportionately disadvantaged on Spotify. One year later, in 31 cities worldwide, 27,500 musicians joined UMAW’s campaign #JusticeAtSpotify to demand a compensation of one cent per audio stream. The United Musicians and Allied Workers campaigns for a fairer redistribution and compensation system for musicians.
Products and services
After the success of its original service, Google Search (often known simply as “Google”), the company has rapidly grown to offer a multitude of products and services. Spotify does not sell user data but did begin selling broader trend data, often coined “streaming intelligence” to marketing firms in 2016, allowing for the data to be available directly to clients. Pelly advocated for a move away from the current royalty model that says the artists who people listen to the most should make the most money toward a more generalized approach where the decision for who gets paid rests with industry or government bodies, not audiences. In July 2025, several artists joined a boycott of Spotify because Spotify CEO and co-founder Daniel Ek raised another $600 million in support of German defense company Helsing through his investment fund.
However, after talking it out and renewing the contracts between the two, Spotify later announced that they had reached an agreement with Kakao Entertainment, allowing their content to be available once again on the platform across the globe. On 1 March 2021, Spotify confirmed that its platform would no longer have access to music from artists represented by Kakao Entertainment. It also said that Apple believed Spotify users on the app store were Apple’s customers and not Spotify’s. In March 2023, Spotify announced a partnership with Patreon, which Spotify claimed would “enable creators to expand their creative business through direct payments from fans, and allow fans to listen to their Patreon content on Spotify”. In May 2022, Spotify announced a partnership with the online game platform and game creation system Roblox, the partnership saw Spotify as the first streaming brand to have a presence within the game with the launch of “Spotify Island”.
Google generated $50 billion in annual revenue for the first time in 2012, generating $38 billion the previous year. For the 2006 fiscal year, the company reported $10.492 billion in total advertising revenues and only $112 million in licensing and other revenues. These ticker symbols now refer to Alphabet Inc., Google’s holding company, since the fourth quarter of 2015.update
In March 2017, Spotify announced a partnership with the South by Southwest (SXSW) conference for 2017, presenting specific content in special playlists through an SXSW hub in Spotify’s apps. Spotify stated that Sonalytic would be used to improve the company’s personalized playlists, better match songs with compositions, and improve the company’s publishing data system. In a comment to TechCrunch, Spotify said that Seed Scientific’s team would lead an advanced analytics unit within the company, focused on developing data services. In June 2015, Spotify announced they had acquired Seed Scientific, a data science consulting firm and analytics company.
- A month later, Spotify announced that “Lean On” by Major Lazer and DJ Snake featuring MØ was its most-streamed song of all time with over 525 million streams worldwide.
- Google announced the launch of a new company, called Calico, on September 19, 2013, to be led by Apple Inc. chairman Arthur Levinson.
- The lawsuit alleged that Google engaged in anticompetitive behavior by paying Apple between $8 billion and $12 billion to be the default search engine on iPhones.
- Pelly advocated for a move away from the current royalty model that says the artists who people listen to the most should make the most money toward a more generalized approach where the decision for who gets paid rests with industry or government bodies, not audiences.
- As a motivation technique, Google uses a policy known as Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them.
- Not available to users who have already tried Premium.
Google Nest hidden microphone incident
This will grow their green energy profile by 40%, giving them an extra 1.6 gigawatt of clean energy, the company said. In September 2019, Google’s chief executive announced plans for a $2 billion wind and solar investment, the biggest renewable energy deal in corporate history. An average search uses only 0.3 watt-hours of electricity, so all global searches are only 12.5 million watts or 5% of the total electricity consumption by Google. Total carbon emissions for 2010 were just under 1.5 million metric tons, mostly due to fossil fuels that provide electricity for the data centers. The company’s fourth cable, named Grace Hopper, connects landing points in New York (US), Bude (UK) and Bilbao (Spain), and is expected to become operational in 2022.
Upon discovering Ding had been in contact with Chinese state-owned companies, Google notified the FBI, who carried on the investigation of the data breach. Ding had allegedly stolen over 500 files from the company over the course of 5 years, having been hired in 2019. In March 2024, a former Google software engineer and Chinese national named Linwei Ding was accused of stealing confidential artificial intelligence information from the company and handing it to Chinese corporations. EU competition commissioner Margrethe Vestager said Google had violated EU antitrust rules by “imposing anti-competitive contractual restrictions on third-party websites” that required them to exclude search results from Google’s rivals.
Acquisitions, podcasting and exclusivity deals
Later that month, Spotify also acquired MightyTV, an app connected to television streaming services, including Netflix and HBO Go, that recommends content to users. In December 2013, CEO Daniel Ek announced that Android and iOS smartphone users with the free service tier could listen to music in Shuffle mode, a feature in which users can stream music by specific artists and playlists without being able to pick which songs to hear. Today, royalties on all streaming services, including Spotify are paid on a per user basis not per stream as this allows the artists who users listen to the most to receive the largest percentage of the payouts. In May 2017, Google enabled a new “Personal” tab in Google Search, letting users search for content in their Google accounts’ various services, including email messages from Gmail and photos from Google Photos. In October 2017, Microsoft announced that it would be ending its Groove Music streaming service by December, with all music from users transferring to Spotify as part of a new partnership. In March 2021, David Dayen argued in The American Prospect that musicians were in peril due to monopolies in streaming services like Spotify.
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- The applications provided features such as synchronised lyrics, music reviews, and song recommendations.
- It had previously accepted requests for removing confidential data only, such as Social Security numbers, bank account and credit card numbers, personal signatures, and medical records.
- On 31 January 2018, Spotify started testing a new Pandora-styled standalone app called Stations by Spotify for Australian Android users.
- In April 2015, Google announced Project Fi, a mobile virtual network operator, that combines Wi-Fi and cellular networks from different telecommunication providers in an effort to enable seamless connectivity and fast Internet signal.
- In November 2015, Spotify introduced a “Fan Insights” panel in limited beta form, letting artists and managers access data on monthly listeners, geographical data, demographic information, music preferences and more.
- As of September 30, 2020,update Alphabet Inc. had 132,121 employees, of which more than 100,000 worked for Google.
In May 2012, Google acquired Motorola Mobility for $12.5 billion, in its largest acquisition to date. In May 2011, the number of monthly unique visitors to Google surpassed one billion for the first time. These data centers allowed Google to handle the ever-changing workload more efficiently. To handle this workload, Google built 11 data centers around the world with several thousand servers in each. On March 11, 2008, Google acquired DoubleClick for $3.1 billion, transferring to Google valuable relationships that DoubleClick had with Web publishers and advertising agencies. On October 9, 2006, Google acquired YouTube for $1.65 billion in Google stock, On July 20, 2007, Google bids $4.6 billion for the wireless-spectrum auction by the FCC.
Spotify helps place songs campaigned through Discovery Mode on listeners’ personal algorithmic playlists. In 2023, Spotify launched additional features to help independent artists distributing their music on the platform reach a wider array of potential fans. This feature allows two or more Premium users in the same location to share control over the music that is being played. It combines short-form podcast news updates felice bet from The Wall Street Journal, NPR, and PRI with a mix of a user’s favorite songs and artists interspersed with tracks the listener has yet to discover. In 2016, Spotify introduced its Daily Mix feature, which creates playlists of music that a user has previously listened to on the platform.In 2017, Spotify introduced RapCaviar, a hip-hop playlist. In September 2025, Lossless audio, which allows Spotify users to listen to songs in very high quality, became available through Spotify premium.
In March 2021, Spotify acquired app developer Betty Labs and their live social audio app, Locker Room, On 12 May 2021. On 12 September 2019, Spotify acquired SoundBetter, a music production marketplace for people in the music industry to collaborate on projects, and distribute music tracks for licensing. In April 2017, they acquired Mediachain, a blockchain startup that had been developing a decentralized database system for managing attribution, and other metadata for media. It was announced later in April that this type of agreement would be extended to indie artists signed to the Merlin Network agency. New reports in April confirmed that Spotify and Universal Music Group had reached an agreement to allow artists part of Universal to limit their new album releases to the Premium service tier for a maximum of two weeks.
Research and technology
In January 2021, Spotify made a selection of audiobooks available on the platform as a test of developing a greater breadth of content for users. Spotify thereafter announced it was planning to add more of these pages and playlists to highlight songwriters. In February 2020, Spotify announced it would be featuring new songwriter pages and ‘written by’ playlists. In June 2017, Variety reported that Spotify would announce “Secret Genius”, a new initiative aimed at highlighting songwriters and producers, and the effect those people have on the music industry and the artists’ careers.
Page and Brin initially approached David Cheriton for advice because he had a nearby office in Stanford, and they knew he had startup experience, having recently sold the company he co-founded, Granite Systems, to Cisco for $220 million. PageRank was influenced by a similar page-ranking and site-scoring algorithm earlier used for RankDex, developed by Robin Li in 1996, with Page’s PageRank patent including a citation to Li’s earlier RankDex patent; Li later went on to create the Chinese search engine Baidu. The company has received criticism involving issues such as privacy concerns, tax avoidance, censorship, search neutrality, antitrust, and abuse of its monopoly position. Google’s other ventures outside of internet services and consumer electronics include quantum computing (Willow, Google Quantum AI), self-driving cars (Waymo), and transformer models (Google DeepMind). Many of these products and services are dominant in their respective industries, as is Google Search. Not available to users who have already tried Premium.
700 employees have since joined Unionen, with another 100 each joining Engineers of Sweden and Akavia. In November 2022, Henry Catalini Smith, a Spotify engineer in Malmö, set up the channel #kollektivavtal in the internal company Slack, which means “collective agreement” in Swedish. Swedish labor disputes are also happening at Tesla and Klarna as of 2024update. Spotify GmbH employees in Berlin established an electoral board in February 2023, which prepared the election for the works council in April.non-primary source needed Spotify supports integration with DJ software, allowing DJs to mix with music streamed from the platform.
On 26 March 2019, Spotify announced they would acquire another podcast network, Parcast. On 6 February 2019, Spotify acquired the podcast networks Gimlet Media and Anchor FM Inc., with the goal of establishing themselves as a leading figure in podcasting. This was followed in May 2017 with the acquisition of artificial intelligence startup Niland, which uses technology to improve personalisation and recommendation features for users.
In addition to its 100,000+ full-time employees, Google used about 121,000 temporary workers and contractors, as of March 2019.update In 2007, Google announced a free Internet service called TiSP, or Toilet Internet Service Provider, where one obtained a connection by flushing one end of a fiber-optic cable down their toilet. On March 15, 2016, Google announced the introduction of Google Analytics 360 Suite, “a set of integrated data and marketing analytics products, designed specifically for the needs of enterprise-class marketers” which can be integrated with BigQuery on the Google Cloud Platform.